Everybody WINS with Accessibility!
Pricing is about gaining customers! The CDC Data shows over 70 Million U.S. Adults Reported Having a Disability. If your website is not accessible, your business has already lost these customers. And, if you don't have a website, these potential customers are giving their money to another company. Our digital age demands that companies stay in front of customers! So, having an accessible website can help businesses reach these 70 million potential customers.
Pricing is not some random number that website developers come up with to sell a product or service. Pricing is the value of the product or service. It is what that product or service can do to increase the value of another persons' business that is the base of the price. Websites that are accessible to people with handicaps out-perform websites that are not accessible to people with handicaps. Because business websites are not accessible, per this article from the Bureau of Internet Accessibility, brands are losing billions of dollars.
Business owners are always looking for more customers to help establish their businesses. Clients either visit the physical location or they search for the business website. And, the business website is just as important as the physical location. Losing paying customers can destroy any business. So, here are some Important Accessibility Statistics to Know to help business owners make better decisions about website accessibility before building a website. This article covers topics that prove that companies are now gaining a competitive edge by emphacisizing the importantance of website accessibility on their company websites to boost big revenue, and out sell their competitors.